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Our process

Nine stages, weekly demos, zero mystery. Every engagement follows the same rhythm — adapted to your product, never reinvented from scratch.

01

Discovery

We immerse ourselves in your business: users, goals, constraints and the metrics that define success.

02

Planning

A pragmatic roadmap — scope, milestones and risks made explicit before a line of code exists.

03

Design

Interfaces designed around real workflows, prototyped and validated with the people who'll use them.

04

Architecture

Data models, service boundaries and technology choices built to carry the product for years.

05

Development

Weekly, demo-able increments in typed, tested, reviewed code — progress you can click.

06

Testing

Automated suites, accessibility audits and load tests baked into every release, not bolted on.

07

Deployment

CI/CD pipelines with preview environments and instant rollback make releases uneventful.

08

Monitoring

Metrics, tracing and alerting tuned to what users feel — issues found before they're reported.

09

Long-term partnership

We stay at the table: measuring, improving and shipping what matters next, quarter after quarter.

The weekly rhythm

Demos every Friday. No exceptions.

Process stages describe the arc; the weekly cycle is where trust is built. Every week ends with a demo of working software, a written changelog and next week's plan.

Mon

Plan & kick off

Tue–Thu

Build & review

Fri

Demo & retro

Sprint planning on a whiteboard at the WEBX studio

See the process from the inside.

The first two stages — discovery and planning — are a fixed-price engagement. Low risk, high clarity, and you keep everything we produce.